As technology continues to rapidly evolve, many organizations are finding themselves in need of modernizing their systems to keep up with the times. In an exclusive interview with Texas Library Association’s Executive Director, Shirley Robinson, CAE, she shares her insights on the challenges and benefits of modernizing their AMS.
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Mentoring for Association Professionals
The power of mentoring, especially post pandemic and during economic uncertainty, is becoming more mainstream than ever before as a method to assist professionals who endure difficult circumstances, gain clarity, and navigate career changes. Mentoring, done well, has the capacity to create lasting impacts on people’s careers and lives.
Read More »After Action Review: A Critical Component to Event Planning
When we talk about successful event planning, the emphasis is quite often on the word "planning" and all the tools and techniques we employ to ensure a successful event. But what about after the event? How well do we evaluate/measure the success of the event, and do we spend the time necessary discussing what went well and where there is room for improvement?
Read More »Effective Marketing Requires Working Hand-in-Hand with Leaders
While marketers are often brought in at the end to "market" a program, product, or service, this underutilizes the team’s talent. Involving marketing early and strategically can help associations achieve better results.
Read More »Onboarding for Engagement, Retention and Growth
Onboarding isn’t just something to check off your list. It’s a critical first step in the journey of a new member, hopefully leading to increased engagement, retention, and growth—not to mention increased nondues revenue, as studies have shown that an engaged member can be up to 57% more likely to spend money with your association.
Read More »Beyond the Coffee Break.
How do we find just the right mix of structured programming while offering opportunities for organic networking and some fun too? There are several ways to incorporate some "downtime" that keeps attendees engaged – without burning them out.
Read More »The 4 Key Principles of Web Accessibility
Web accessibility has been part of the web development conversation for decades now, but even some of the biggest brands are missing the mark today.
Read More »The Secret to Mastering the Hard Stuff of Leadership: Being Thoughtful
At the core, showing up thoughtfully means treating yourself and others with respect. It is more than being kind or compassionate, but it for sure requires empathy and self-awareness.
Read More »Building Culture on Purpose (A Case Study)
Company culture often seems amorphous, and you may be tempted to write it off as "someone else’s job." But ignoring culture can impede progress and create stress for your managers and employees.
Read More »Best Practices for (re)Starting Your DEI Initiatives
For long time equity advocates, the fight to eliminate bias, discrimination, and exclusion is nothing new. My parents fought this fight, as did their parents and grandparents before them.
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