While millennials are a large portion of the workforce, they only represent 19% of association membership. Membership-based organizations need to consider how to engage with a generation that desires purpose, community and simplicity.
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Millennials are facing greater financial wellness challenges compared to other generations.
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Granted, that’s a pretty Gen-X way to present it, but managers are finding that as millennials, the largest segment of the workforce, continue to mature, so, too, do their desires when it comes to professional development.
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Association Leadership