For years, association efforts, both to digitize and to go digital, have continued to lag.
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Can You Compete with Algorithming?
Never heard of "algorithming?" That’s OK. It’s not a word … yet.
Read More »Dinosaurs and Bunnies: How We Misunderstand Adaptation
Agility and adaptability are important, but how can we change our conception of adaptation in the association world?
Read More »Strike the Right Note with Your Next Virtual Presentation
Whether you’re presenting to staff, an organization you volunteer with, or the board, here are some tips to help you improve your performance.
Read More »Digital Governance Critical to Digital Transformation
Associations are generally experts in governance. However, they may have a blind spot when it comes to governing their digital presence.
Read More »Ask the Expert: Why Your Association Needs Mobile Credit Card Processing
Over time, the number of tasks and duties you can complete via mobile devices has steadily grown. It started with the ability
Read More »Ask the Expert: Hard Truths in Hard Times
Everyone is a remote worker now. Some were prepared to be; others weren’t, but we’re all in the same boat.
Read More »How Payment Technology Can Improve the Member Experience
Opportunities to incorporate technology into the payment process go well beyond just emailing members receipts.
Read More »Anatomy of a Retargeting Cookie
When it comes to programmatic advertising, a cookie is not a delicious treat – it’s an essential advertising component that helps you reach the right audience.
Read More »Do Your Communications Need Decluttering?
At least once every five years, it’s truly essential to do some spring cleaning for your brand. Everything needn’t “spark joy” to be retained, but you should study what works with the other ways you market your association.
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