Author Archives: margaretkuon

Onboarding for Engagement, Retention and Growth

Onboarding isn’t just something to check off your list. It’s a critical first step in the journey of a new member, hopefully leading to increased engagement, retention, and growth—not to mention increased nondues revenue, as studies have shown that an engaged member can be up to 57% more likely to spend money with your association.

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Beyond the Coffee Break.

How do we find just the right mix of structured programming while offering opportunities for organic networking and some fun too? There are several ways to incorporate some "downtime" that keeps attendees engaged – without burning them out.

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Meet the TSAE Team

Katy Markert, Marketing & Communications Director HI THERE, TSAE family! I have now been a member of this community for a full year, and it has been wonderful getting to know so many amazing TSAE members. I hope to meet and work with many more of you soon. I tend to wear a lot of hats around the TSAE office, ...

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